NEWS on LIFE, WORK, & PLAY in Mississippi's College Town

Announcing our 2017 New South Weekends Schedule

New South Weekends — the college football experience in Mississippi’s College Town — is now in its sixth year, and we are proud to present the 2017 lineup of great events, dining, and shopping experiences scheduled for each Mississippi State University home game weekend! Conceived as a way to invite football visitors to stay the whole weekend in Starkville, New South Weekends offers plenty of fun on pre-game Friday evenings, as well as special Sunday shopping hours during Bulldog Brunch and Browse. An eclectic array of events awaits visitors and locals alike as we celebrate Bulldog football this fall. The unique and award-winning experience of local indy pop-up shops showcasing artisan wares during our second annual Night Market is a must-see, and fan favorites like unWine Downtown and Pumpkinpalooza, our annual downtown harvest-fest, are back and better than ever.

One of the most anticipated updates to New South Weekends this year is our move to host Bulldog Bash on Main Street on September 15. The annual outdoor concert produced by the MSU Student Association is moving to Main Street to accommodate it’s growing popularity, and we think it will only make this student-favorite a bigger hit.

In addition, since our Bulldogs will host the Egg Bowl at home this year in a televised game on Thanksgiving Day, we are proud to sponsor our Black Friday Bonanza on the biggest shopping day of the year. Yes, this event offers a great opportunity to support local shops downtown and around town with great sales and discounts to rival even the largest big box stores!

Mark your calendars now for seven great weekends in Starkville, filled with authentic eats, unique shops, fun and family friendly events, and of course, plenty of maroon and white!

Here’s the complete schedule, and visit our New South Weekends page for more details on each event. See you this fall!

SEPTEMBER 1 – 3
Fri: Night Market
Sat: MSU vs Charleston
Sun: Bulldog Brunch & Browse

SEPTEMBER 15 – 17
Fri: Bulldog Bash
Sat: MSU vs LSU
Sun: Bulldog Brunch & Browse

OCTOBER 13 – 15
Fri: Pumpkinpalooza
Sat: MSU vs BYU
Sun: Bulldog Brunch & Browse

OCTOBER 20 – 22
Fri: Citywide Tailgate
Sat: MSU Homecoming vs Kentucky
Sun: Bulldog Brunch & Browse

NOVEMBER 3 – 5
Fri: unWine Downtown
Sat: MSU vs Mass
Sun: Bulldog Brunch & Browse

NOVEMBER 11 – 12
Sat: MSU vs Alabama
Sun: Bulldog Brunch & Browse
Christmas Open House & Cookies with Santa

NOVEMBER 23 – 25
Thu: MSU vs Ole Miss
Fri: Black Friday Bonanza
Sun: Bulldog Brunch & Browse